Adding a Hubspot form to your website can be a powerful way to capture leads and convert visitors into customers. In this article, we'll explore the benefits of using Hubspot forms, how they work, and provide a step-by-step guide on how to add one to your website.
Why Use Hubspot Forms?
Hubspot forms are a popular choice among marketers and businesses due to their ease of use, flexibility, and integration with other Hubspot tools. Here are some benefits of using Hubspot forms:
- Easy to create and customize: Hubspot forms are simple to create and customize, even for those without extensive coding knowledge.
- Seamless integration: Hubspot forms integrate seamlessly with other Hubspot tools, such as CRM, marketing automation, and analytics.
- Lead capture: Hubspot forms can be used to capture leads and convert visitors into customers.
- Conditional logic: Hubspot forms allow you to use conditional logic to create personalized and dynamic forms.
How Hubspot Forms Work
Hubspot forms work by allowing you to create and embed forms on your website. When a visitor submits a form, the data is captured and stored in your Hubspot CRM. You can then use this data to follow up with leads, personalize marketing campaigns, and analyze performance.
Here's an overview of how Hubspot forms work:
- Create a form: Use the Hubspot form builder to create a form that matches your branding and meets your needs.
- Embed the form: Embed the form on your website using a simple embed code.
- Capture leads: When a visitor submits the form, the data is captured and stored in your Hubspot CRM.
- Follow up: Use the captured data to follow up with leads and personalize marketing campaigns.
Adding a Hubspot Form to Your Website
Adding a Hubspot form to your website is a straightforward process that can be completed in a few steps. Here's a step-by-step guide:
Step 1: Create a Form in Hubspot
To create a form in Hubspot, follow these steps:
- Log in to your Hubspot account and navigate to the "Marketing" tab.
- Click on "Forms" and then click on "Create a form".
- Choose a form template or start from scratch.
- Customize the form fields, layout, and settings as needed.
- Click "Save" to save the form.
Step 2: Embed the Form on Your Website
To embed the form on your website, follow these steps:
- Navigate to the "Forms" tab in your Hubspot account.
- Find the form you created and click on the "Embed" button.
- Copy the embed code.
- Paste the embed code into your website's HTML.
Option 1: Embedding the Form using JavaScript
If you're using a website builder like WordPress or Wix, you can embed the form using JavaScript. Here's an example of how to do this:
- Create a new JavaScript file on your website.
- Paste the embed code into the file.
- Save the file and upload it to your website.
Option 2: Embedding the Form using HTML
If you're using a custom-built website or have access to the HTML code, you can embed the form using HTML. Here's an example of how to do this:
- Open the HTML file for the page where you want to embed the form.
- Paste the embed code into the file.
- Save the file and upload it to your website.
Tips and Best Practices
Here are some tips and best practices to keep in mind when adding a Hubspot form to your website:
- Use clear and concise language: Make sure the form fields and labels are clear and concise.
- Keep it short and sweet: Keep the form short and to the point.
- Use conditional logic: Use conditional logic to create personalized and dynamic forms.
- Test and optimize: Test the form and optimize it for better performance.
Common Issues and Troubleshooting
Here are some common issues and troubleshooting tips to keep in mind when adding a Hubspot form to your website:
- Form not displaying: Check that the embed code is correct and that the form is published.
- Form not submitting: Check that the form fields are correctly configured and that the form is submitting to the correct URL.
Conclusion
Adding a Hubspot form to your website is a powerful way to capture leads and convert visitors into customers. By following the steps outlined in this article, you can create and embed a Hubspot form on your website in no time. Remember to keep your form short and sweet, use clear and concise language, and test and optimize for better performance.
We hope this article has been helpful! If you have any questions or need further assistance, please don't hesitate to comment below.
What is a Hubspot form?
+A Hubspot form is a type of form that can be created and embedded on a website to capture leads and convert visitors into customers.
How do I create a Hubspot form?
+To create a Hubspot form, log in to your Hubspot account, navigate to the "Marketing" tab, and click on "Forms". Then, choose a form template or start from scratch, and customize the form fields, layout, and settings as needed.
How do I embed a Hubspot form on my website?
+To embed a Hubspot form on your website, navigate to the "Forms" tab in your Hubspot account, find the form you created, and click on the "Embed" button. Then, copy the embed code and paste it into your website's HTML.